Atlas Weekend - Chatbot Development

Background

Atlas Weekend is Ukraine’s largest music festival, with eight stages, five days of performances, and a lineup of 250 musicians. In 2017, the festival welcomed 315,000 visitors and more than 200 performers.

Idea

We developed a chatbot to help festivalgoers plan their visits, find performance information, and stay up to date on schedule changes.

Results

Users could learn about performers and share details with friends on social media and messaging apps. Festival organizers received detailed analytics on how people used the chatbot.

3,400

happy users

172K

chatbot messages

23.5K

list saves and notifications

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