Decisions and metric definitions
Define the decisions reporting must support. Agree spend, leads, sales, revenue, acquisition cost, attribution, time zones and currency.
For medium-sized and large businesses
Marketing reporting and dashboards
Connect advertising, web analytics and CRM data so your team can follow spend through to sales. Automate data preparation and build reporting for management and marketing decisions.
Google Premier Partner 2026 · Meta Business Partner
Among the world’s top 15 digital agenciesClutch · Four consecutive years (2023–2026)
When this service helps
Advertising → CRM → sales → costs → revenue → unified reporting. Centralised data reduces manual report assembly and creates a foundation for dashboards and end-to-end analytics.
- Data sits in ad accounts, CRM, Excel and Google Sheets; reports require manual assembly.
- Google Ads, GA4 and CRM disagree and use different metric definitions.
- It is unclear which campaigns lead to sales and what customer acquisition costs.
- Data has outgrown spreadsheets and management receives information too late.
What we do
Sources and integrations
Connect agreed Google Ads, Meta Ads, TikTok Ads, GA4, CRM, ERP and other sources with APIs or available exports. Review access and limitations.
Centralisation and preparation
Transfer and prepare data in a central environment. BigQuery is an option for larger volumes; architecture follows your infrastructure and needs.
Automated refresh
Schedule processing on your server or in Google Cloud. Check failures, duplicates, reloads and freshness. Daily updates depend on source readiness.
Reports and visualisation
Design dashboards for management, the CMO, PPC/SEO teams or sales. Agree Looker Studio, Power BI or another tool and the BI scope separately.
Reconciliation and handover
Reconcile control totals with sources, explain differences and document logic and owners. Plan for additional sources and migration of existing reports.
Clear deliverables for your team
- A map of sources, metrics and data flows, including limitations.
- Agreed integrations, refresh schedules, quality checks and documentation.
- Reports or prepared datasets within scope, with team guidance.
How we work together
Agree goals and inputs
Define the business objective, success criteria, necessary access and owners. Agree the scope before work starts.
Investigate and prioritise
Validate the starting data, document limitations and distinguish confirmed issues from hypotheses.
Discuss the findings
Walk your team through the findings, agree priorities and next actions, and hand over materials in a usable working format.
Check implementation
Within the agreed scope, help implement changes or review your team’s implementation. Compare the metrics with the baseline.
Scope and fees
We agree the scope, team and fees after reviewing your brief. Our first conversation covers your current situation, available data, responsibilities and the outcome you need.
Experience focused on your goals
UAMASTER has been in business since 2004. We bring strategy, advertising, UX/UI and web analytics together. Clutch ranks UAMASTER among the world’s top 15 digital agencies for four consecutive years, 2023–2026.
Google Premier Partner 2026 · Meta Business Partner
Trusted by international brands
Experience with businesses of different sizes and business models.
Client perspectives
Our work.
In their words.
Clutch
5.0★★★★★99 reviews ↗
- Quality
- 5.0 / 5
- Schedule
- 5.0 / 5
- Cost
- 4.9 / 5
- Willing to Refer
- 5.0 / 5
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Digital marketing
“The agency has always offered a full analysis of the campaigns and recommendations for further cooperation.”
Epson
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PPC · Display · Video advertising
“We’ve seen incredible results associated with our PPC and display and video campaigns.”
Royal Canin
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PPC · Social media · A/B testing
“The agency impressed us with its professionalism and deep understanding of digital marketing.”
Kantar Ukraine
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Digital marketing · Advertising
“These guys are performance marketing professionals. We are pleased to work with them.”
Darnitsa
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Web development · Digital marketing · PPC
“In advertising campaigns, they always reach the planned metrics, and often exceed them.”
Oschadbank
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Digital marketing
“Their willingness to invest their time in developing our digital capacity goes beyond a regular service provision.”
WWF Ukraine
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Digital strategy · Advertising audit
“All stages were completed on time, and all deadlines were met, ensuring the effectiveness and timeliness of the work.”
Nova Post Business School
Selected client reviews from Clutch.
Profile ratings updated: Sep 21, 2026
Questions before we start
Is BigQuery mandatory?
No. It is one warehouse option. Choose based on volume, sources, infrastructure and budget; a dashboard does not automatically require a complex warehouse.
What if a source has no API?
Review available exports and other transfer methods. Agree the method, refresh frequency and limitations before implementation.
Do scripts need to be run manually?
Agreed processes can run on a schedule. Frequency depends on source availability, limits and business needs, not only on dashboard settings.
Can you connect advertising, CRM and sales?
Yes, where the identifiers and data exist. We check join coverage and unmatched records rather than presenting incomplete coverage as full attribution. This supports end-to-end analytics.
Are dashboards and BI reports included?
Centralisation creates the foundation. Specify dashboards, datasets and BI deliverables in the scope rather than assuming they are included automatically.
Can you migrate reports and add sources later?
Yes. Review existing sources and definitions, agree the architecture and reconciliation method. Expansion and timing depend on integrations, data quality and volume.
Who benefits most?
Businesses with several ad platforms, CRM, larger data volumes or complex sales. Especially when manual reporting consumes time and management needs consistent metrics.
Awards and recognition
Start with your business challenge
Digital services for businesses in Ukraine, including Kyiv.
Share your website and what you want to improve. We will discuss priorities, a practical scope and the next step.
Discuss your project ↗