Bring your brand to the big screen
3
Key advantages
- Video placements on connected TV screens.
- Audience and placement options suited to your campaign.
- Reporting on delivery, reach, and video performance where available.
- Brand lift research for eligible campaigns.
What connected TV can add to your media plan
Connected TV combines the impact of a TV screen with digital buying and reporting. Depending on the platform and inventory, campaigns can use geographic, audience, and contextual targeting.
We confirm available placements, creative requirements, budget minimums, reporting, and research eligibility before launch. Timelines depend on the assets, platform review, and campaign setup.
Additional creative support can include:
- Campaign concepts and video scripts.
- Video and animation production.
- Help selecting a production company.
- Creative direction during production.
- Coordinated social campaigns on Facebook, Instagram, and other platforms.
Connected TV and smart TV advertising
Reach viewers on connected TVs with a campaign planned around your audience, available inventory and measurement needs. We help you choose placements, prepare creative and assess performance.
Our connected TV campaign process
You state your goals
We develop a media plan and an optimal budget
Contract signing
Implement integrations and validate the data
Continuous campaign optimisation and reporting
Use our experience
22
years
65
countries
965
clients
9500
projects
