For your project.
A clear action plan for the next 12-24 months.
Simultaneous use of 10-30 different advertising tools (depending on the quantity and list of product categories on the website).
Advanced web analytics
Building cross-channel analytics, working with attribution models and associated conversions, working with standard reports. ROPO reports for omnichannel retailers.
Strategic and operational control
Optimization of advertising campaigns under ROAS/ROI and LTV.
Growth & Retention balance
Proper allocation of efforts and budgets between customer acquisition and customer retention tasks.
Proper budget allocation between performance and branding campaigns.
User Experience & CRO
Continuous improvement of the user experience at all stages of interaction with your brand, including UX/UI optimization and CRO (Conversion Rate Optimization).
Customer acquisition and retention through your mobile application - App promotion & ASO (App Store Optimization).