Fleet5 — Website Development

Background

Fleet5 brings together four services: a sailing academy, yacht charters worldwide, sailing vacations, and participation in international regattas.

Many people saw yachting as expensive, difficult, or dangerous. The website needed to make it more approachable and explain what the experience actually involves.

Task

The challenge had two parts: address common misconceptions about yachting and bring four distinct services together on one platform. Each service needed to retain its own clear structure and functionality.

Solution

The desktop website used original visual content to showcase the full range of services. Fleet5 placed a strong emphasis on presentation, so creating that content was a substantial part of the project.