Digital Marketing for FMCG

Digital marketing for consumer goods and FMCG in general.
We help increase sales through the growth of Brand Awareness.

Digital Marketing Solutions for FMCG

We have experience working with dozens of FMCG brands. In particular, it is:

  • international corporations Coca-Cola, Kimberly-Clark, Royal Canin, Bunge (TM Oleina) and others;
  • Ukrainian brands Molokiya, Lasunka, Myastoria, Three Bears, Hercules and others.
Our experience and expertise allow us to find the best solutions for the problems of FMCG brands. We offer:

Digital strategy

A clear action plan for the next 12-24 months.


Digital experience

Understanding the subtleties of setting up all advertising systems and the nuances of setting up campaigns according to your goals.


Advanced web analytics

Two-level analysis of the impact of advertising on sales growth.


Web development

Development of a corporate website, promo site or landing page of a brand or product for an advertising campaign.


Econometric approach

Planning advertising campaigns and determining the advertising budget to ensure the target level of sales of your products in retail (stores).


Optimization of budgets

We find the best possible solutions to achieve your task with the minimum possible budget


Brand Awareness Research

Our clients receive research on key brand metrics (Brand Awareness, Favorability, Purchase intent and others) as a bonus.


Engagement campaigns

Engagement-oriented campaigns, including online contests or promotions.

Digital agency UAMASTER will help you with any of these tasks or with all of them at once.

Exceptional experience

We have Google Premier Partner status, which is awarded to only the top 3% of agencies in each country. UAMASTER has been a Google Partner badge since 2010.

We also have the status of Meta Business Partner Badged (formerly – Facebook Preferred Partner), which confirms the experience and skills of the agency’s specialists.

Advantages of digital marketing for FMCG

  1. Precise targeting: digital tools allow you to accurately determine the size of the target audience and reach only this audience. It is an ideal solution for FMCG brands.
  2. Efficiency: digital marketing allows you to measure the results of advertising and determine the effectiveness of each campaign and each advertising material, which allows you to make appropriate adjustments and get the best result.
  3. Interactivity: digital marketing allows buyers to interact with advertising, as well as conduct online contests or promotions.
  4. The possibility of personalization: digital marketing allows you to create advertising that meets the specific needs and interests of individual buyers or certain segments of the target audience.
  5. Economy of advertising budgets and optimal cost of target contact.

More than 900 clients, including FMCG

Why are we the best choice for you?

what makes us different from other agencies

We have been working since 2004, and during this time we have conducted hundreds of advertising campaigns for dozens of FMCG brands. We have experience in all aspects of online FMCG strategy, advertising and promotion. Contact us, and we will talk about our work experience and cases, as well as discuss the plan of work on your project.

For each FMCG brand with which we work, we define planned performance indicators together with the client.

We plan, launch and optimize every tool and every advertising campaign to achieve the client’s goals.

We configure and use advanced analytics and econometric models to monitor performance. This allows you to assess the real impact of advertising on sales.

Our principle of operation is the engineering accuracy of analysis and running of advertising campaigns.

No “fixed service packages” or “percentage of the budget”. Pay only for work done.

At UAMASTER, we offer our clients transparent terms of cooperation, which gives our clients significant advantages:

  • We calculate the optimal budget for advertising to achieve your goals. Agency fee does not depend on the size of the advertising budget.
  • Agency fee is calculated only taking into account the actual time of specialists working on your project.
  • This model of cooperation allows advertisers to save 30-50% of the cost, compared to agencies that use a different pricing model.
  • At any time, you can order additional services, as we do not limit our customers to any “package tariffs”. Do you need the help of a digital strategist, PPC specialist, web analyst, email marketer, UX or SEO specialist, designer or web developer? We are always in touch.
Contact us today, and we will find the best solutions for you.

Digital Campaign Roadmap for FMCG

You tell us about your tasks and goals

Analysis of the current situation

Development of an advertising campaign plan

Checking web analytics and creatives. Advertising campaign setup.

Regular campaign optimization.

Digital marketing for FMCG brands requires deep digital expertise, attention and daily hard work.

We are interested in long-term cooperation with FMCG companies and will be happy to help you achieve your goals.

.uamaster/ performance marketing engineers